• May 2023

    When the County was Ablaze, Alaniz Gave Coffee to Firefighters

    In a world ruled by big corporations, Eddie Alaniz had the radical idea to take charge of his own fate. Eddie built the brand Coffee Conspiracy, deriving inspiration from the idea of cultivating community and using coffee as the vehicle for counterculture. Eddie set out in Aptos on a bike armed with homemade cold brew and coffee beans in July of 2020. Born and raised in Campbell, Eddie, 40, first fell in love with coffee at 17 when he got his first job at Peet’s Coffee. He was immediately enamored with coffee culture, and now roasts his own coffee at a co-op in Oakland and sources his beans from single…